Loomsona
Brand
Loomsona
Industry
Retail
Year
2024
Services
Website Design & Development
1) Project Overview

Confetti Design Studios collaborated with Loomsona to create a seamless and engaging digital presence for its cotton and linen bedding products. From crafting user personas and developing an intuitive information architecture to designing wireframes and selecting brand-aligned colors and typography, every step was thoughtfully executed.

02) User Personas

Confetti Design Studios has meticulously crafted user personas for Loomsona, capturing its target audience's unique preferences and lifestyles. This foundational step ensured the UI/UX designs resonated with users, enhancing their browsing and shopping experience for cotton and linen bedding products.

03) Information Architecture

Confetti Design Studios structured Loomsona's information architecture by designing key pages like About Us, Product Page, and Blog Section. This thoughtful organization ensures intuitive navigation, making it easier for users to explore and engage with the brand's offerings.

04) Wireframes

Confetti Design Studios designed wireframes for Loomsona's UI/UX, serving as a detailed visual guide to outline the structure and layout of each page. These wireframes ensured functionality, seamless navigation, and alignment with user expectations.

05) Colours and Typography

Confetti Design Studios thoughtfully selected colors and typography for Loomsona, ensuring they reflected the brand's elegance and simplicity. The choices were tailored to resonate with the target audience, creating a visually appealing and cohesive identity that enhances the user experience.

06) Design System

Confetti Design Studio developed a well-structured and consistent design system for Loomsona, balancing style and functionality to resonate with its audience. This design system ensured that all website elements worked together seamlessly, providing users with a smooth and enjoyable experience. By focusing on both aesthetics and usability, it helped Loomsona create a strong and lasting connection with its audience.

07) Final Screens

Confetti Design Studios delivered the final screens to Loomsona, showcasing a polished, user-friendly interface that perfectly captured the brand's essence. The designs seamlessly combined aesthetic appeal with functional excellence, delighting the clients with the results. The thoughtful execution ensured the brand was ready to make a strong impression on its audience.

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Rishabh Jain
Founder @Confetti
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