Brand Identities Built for Pune’s Fast-Growing Retail Scene

Pune is one of India’s fastest-emerging retail hubs, with new brands launching across Koregaon Park, Baner, Viman Nagar, Kothrud and Hinjawadi every day. The city’s consumers value clarity, authenticity and design-driven storytelling, which makes strong branding a necessity. As a leading branding agency for retail businesses in Pune, Confetti helps brands build identity systems that feel fresh, relevant and commercially strong.

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Confetti
 
 
Pune!

At Confetti, we work closely with Pune-based retail companies to build brands grounded in strategy, storytelling and purposeful design. Pune is known for its thoughtful consumers and culture-driven tastes, which means your branding must communicate with substance and conviction.

Our team understands Pune’s unique blend of modernity, youth culture and community-driven behaviour, allowing us to craft brand identities that connect on both emotional and commercial levels. We design branding that is structured, meaningful and built to deliver long-term impact across Pune’s retail ecosystem.

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From Startups To Leaders, We Have Worked With Them All

ITC logo
Dabur logo
Zomete logo
Absolut logo
Forest Essentials logo
Cadbury logo
Hero logo
FNP logo
RPSG logo
Dimes logo
Epigamia logo
Dr vaidyas logo
Aditya Birla Group logo
Aditya Birla Group logo
Aditya Birla Group logo
Aditya Birla Group logo
Aditya Birla Group logo
Aditya Birla Group logo
Select Your Exact Need & Get Started!
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Our Process
We go from strategy to final packaging in 6 weeks. This is what the process looks like:
STEP 1
Brand Strategy
Creating a brand story to attract the right customers for the right price.
STEP 2
Logo & Identity Design
Building an Iconic logo & visual design for the brand. Goal here is to stand out!
STEP 3
Packaging Design
Designing a packaging that is memorable for the customer & becomes a best-seller
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How We Work With Brands In Pune

Searching for a branding company in Pune that gets it? Welcome to Confetti.


We partner with ambitious brands to craft meaningful identities, tell compelling stories and create designs that don’t just look good, they feel right.

As one of the best design studios in Pune, we go beyond logos and visuals. We design experiences and build emotional connections with clarity and confidence. Whether you are launching from scratch or ready to level up, Confetti is where your brand finds its edge.

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We Build Brands
That Actually Sell!

Client: ITC
"The team created a bold and refreshing brand identity that perfectly captures the essence of Bingo.

Their packaging design is vibrant, memorable, and truly sets us apart on the shelves. We couldn't have asked for a better creative partner!"
Brand Visibility
Memorability
Client: AIM Nutrition
“Confetti made the type of packaging that is instantly memorable.

This is a massive advantage for any startup, especially in a competitive Industry like personal care”
Unique Unboxing
Increased Sales

Pune’s Market Belongs to Brands With Meaning and Direction

Pune’s retail landscape is shaped by culture, design awareness and fast-evolving customer expectations. With new products entering the market daily, retail brands must have identities that communicate precision and purpose. A well-built brand system helps customers understand your story instantly, helping you compete in both premium neighbourhoods and mass retail environments.

Branding That Speaks to Pune’s Consumers

Whether customers shop in malls, browse boutique stores or buy through social channels, they want brands that communicate clearly. In categories such as fashion, skincare, gourmet food, lifestyle and FMCG, visual identity influences buying decisions long before the customer engages with your product. Strong branding helps retail businesses in Pune gain trust and build recognition.

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Why Branding Matters in Pune’s Retail Landscape?

Pune’s consumers respond strongly to design quality, storytelling and brand behaviour. If your branding lacks structure or consistency, customers move on quickly. Many retail businesses struggle because they communicate without hierarchy, clarity or personality. Strong branding resolves this by giving your business a unified system that shapes perception across every platform.

Confetti builds brand identities that enhance trust, improve visibility and help Pune brands thrive across offline and digital spaces

How a Strong Brand Identity Drives Business Growth?

A customer’s first impression forms within seconds, and in Pune’s highly competitive retail environment, those seconds decide everything. A cohesive brand identity increases perceived value, builds credibility and strengthens long-term loyalty. From logo structure to colour psychology, typography, tone and visual hierarchy, each detail influences how your brand is remembered.

Confetti helps Pune-based retail brands create identities that are scalable, memorable and impactful.

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Confetti, Where Brand Stories Take Shape

At Confetti, branding is not a surface-level activity. It is the creation of an ecosystem that expresses your brand’s purpose and personality with consistency. Our branding services are designed for Pune retail brands that want thoughtful design, authenticity and market-ready communication.

About Confetti

Confetti is a leading branding agency trusted by retail businesses across Pune and India. Our work blends strategy, cultural understanding and creative precision to build identity systems that feel distinctive and future-ready. We help retail brands strengthen market presence, improve customer engagement and build long-term recognition through structured branding.

Branding Agency in india

Pune’s Most Ambitious Brands Choose Confetti

We partner with Pune retail brands that want to scale with strong identity systems. From gourmet food businesses to fashion and wellness brands, our work has supported companies at various stages of growth. Several startups we have helped have gone on to appear on Shark Tank, where strategic branding was a key factor in their success.

Book a call and unlock growth for your retail brand

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Branding That Shapes Every Point of Interaction

Our brand identities translate seamlessly across every touchpoint, whether your product is displayed in Pune’s premium stores, shared across digital platforms or showcased at exhibitions and events. We create cohesive systems that make your retail brand instantly recognisable and emotionally resonant. Confetti ensures your brand communicates with strength at every moment.

Identity Systems Designed for Pune’s Growth-Oriented Brands

We build retail-focused brand identities that combine narrative, strategy and thoughtful design. Every element from typography to colour palette to illustration style is crafted to support how your brand communicates in the real world. Confetti builds identity systems that help Pune retail brands stay relevant, consistent and trusted.

How Do We Do It?

01) Brand Strategy

We begin by understanding the essence of your Pune retail business, analysing your values, competitive strengths and long-term aspirations. This stage defines your brand personality, tone, promise and positioning across the Pune market. Every creative decision becomes intentional and firmly aligned with your business goals.

 Brand Strategy
02) User Personas

Pune’s retail consumers are thoughtful, value-conscious and design-aware. We develop user personas based on their motivations, preferences and behavioural patterns, ensuring your branding resonates with the right audience. Personas guide communication style, visual language and brand behaviour across channels.

03) Market Research

We analyse your category within Pune, mapping competitor patterns, consumer expectations and emerging design trends. This research helps us identify opportunities for differentiation and ensures your branding is culturally and commercially relevant in Pune. The insights shape your positioning and influence how your brand appears visually and verbally.

04) Visual Design

Visual identity is how your brand is recognised and remembered. We develop logos, typography systems, colour palettes, brand elements, patterns and visual guidelines specific to your Pune retail business. Every visual decision strengthens recall and reinforces your brand story.

Let’s discuss your idea
Book A Call With Our Founder
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Let’s discuss your idea
Book A Call With Our Founder
Circular photo of company founder Rishabh Jain.
Book A Video Call
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Talk Directly To Our Founders

What Sets Us Apart?

Understanding Pune’s Evolving Retail Culture

Pune’s market blends tradition with modernity and requires branding that is expressive yet grounded. We design identities that resonate with Pune’s unique consumer mindset while maintaining global quality.

Comprehensive Brand Execution

From strategy to storytelling to visual identity and guidelines, we ensure every aspect of your branding is consistent and unified. This reduces fragmentation and strengthens brand perception.

Refinement Until It Feels Right

Brand identity requires detail and precision. We refine visual and verbal elements until your brand feels polished, aligned and ready to perform in Pune’s competitive markets.

Where Creativity Meets Innovation to Bring Brands to Life!

Food & Beverages
Food & Beverage

As a branding agency we create strategies for social media engagement to website design, to ensure your digital presence is as appetizing as your offerings, making your brand stand out in a crowded market.

Fashion
Fashion

Fashion is more than clothing. We help fashion brands refine their market positioning, create compelling visual identities and build strong emotional connections with their audience.

Skincare
Skincare

In the skincare industry, trust and authenticity are everything. We help skincare brands build credibility by crafting unique identities & packaging that highlight their values and effectiveness.

Personal Wellness
Personal Wellness  

Our wellness branding promotes calm and clarity. We shape serene, uplifting visuals and messaging that connect with a self-care audience seeking authenticity and balance.

Healthcare
Healthcare

In healthcare, trust is everything. We build compassionate & professional brand identities & packaging that feel both credible and approachable, supporting better engagement and stronger patient relationships.

Electronics & Hardware
Electronics & Hardware

For tech and hardware brands, we develop precise, modern visual identities & packaging that reflect innovation and functionality, ensuring your products stand out in a competitive marketplace.

Other Industries
Other Industries

No matter your sector, we deliver branding strategies, website design services & packaging that align with your mission, connect with your audience and scale as your business grows.

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Associated Tools & Partners

Frequently Asked Questions

What all industries have you worked with?

Our team of expert brand strategists and designers have deep experience in creating brands from scratch or re-branding existing companies in the ‘hospitality’ space.

This Includes cafes, hotels, restaurants and similar Industries!

What would be an approximate Investment for a branding/re-branding project?

The investment for a branding/re-branding project depends on several factors such as launch impact, timelines, type of brand, competition In the Industry. etc.

But usually the investment varies between AED 35,000 ($10,000) to AED 1,00,000 ($30,000).

Want to know how much would your project cost? Click here to book a call and discuss your project with our founder.

Do you provide bi-lingual support for branding?

Yes! All our branding/re-branding projects are executed with bilingual support which can include English, Arabic, Hindi, etc. based on the requirement of your cafe, hotel or restaurant!

Click here to book a call and get started!

Apart from branding, what are the other services you offer?

We work with companies in the hospitality space and provide them 360-Degree services which includes:

  1. Branding/Re-branding
  2. Marketing (Digital & Offline)
  3. Websites & Mobile Applications

Click here to book a call and get started!

Let’s Build Something Great
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Rishabh Jain
Founder @Confetti
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